Innovation
Innovation is a new idea, or more-effective device or process. Innovation can be viewed as the application of better solutions that meet new requirements, unarticulated needs, or existing market needs. This is accomplished through more-effective products, processes, services, technologies, or business models that are readily available to markets, governments and society.
Sometimes is good to get back to the basis: definition of innovation in the Wikipedia!
Sometimes is good to get back to the basis: definition of innovation in the Wikipedia!